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CMA Foundation · Fundamentals of Business Economics and Management · Utility, Wealth, Production

A firm's economist says: 'Producing the 501st unit will add ₹40 to cost and ₹55 to revenue, so we should expand output.' Another economist objects that average cost per unit is ₹48 and average revenue is ₹52, and therefore argues that expansion is unwise. Under the marginal principle used in business economics, which statement is correct?

Expansion is justified because marginal revenue of ₹55 exceeds marginal cost of ₹40, adding ₹15 to profit. Business economics uses the marginal or incremental principle, judging decisions on additional revenue versus additional cost, not on average figures spread over earlier units.

  1. AExpansion is unwise because average cost is close to average revenue
  2. BExpansion is unwise because average revenue exceeds marginal cost
  3. CExpansion is justified, since marginal revenue exceeds marginal cost and adds ₹15 to profitCorrect
  4. DExpansion is justified only if average cost exceeds marginal cost

Explanation

The marginal principle says a decision should be judged by the change in revenue versus the change in cost. Marginal revenue ₹55 minus marginal cost ₹40 gives an extra profit of ₹15, so expansion adds to profit. Average figures describe past output and do not decide the incremental choice.

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