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CFA Level I · CFA Level I Exam · Financial Analysis Techniques

An analyst compares two retailers. Retailer X has a gross profit margin of 35% and Retailer Y has a gross profit margin of 28%. Both report the same revenue. Which statement about the operating profit margin of the two retailers is most likely accurate?

Retailer X could still have the lower operating margin. Operating margin is gross margin minus operating expenses as a share of revenue, so a higher gross margin can be offset by proportionally larger operating costs. Gross margin alone does not determine operating or net profitability.

  1. ARetailer X must have the higher operating profit margin.
  2. BRetailer X could have the lower operating profit margin if its operating expenses are proportionally higher.Correct
  3. CRetailer Y must have the lower net profit margin.

Explanation

Operating margin equals gross margin less operating expenses as a percentage of revenue. A higher gross margin can be offset by larger selling, general and administrative costs, so Retailer X could still have the lower operating margin. The other statements wrongly assume that gross margin alone determines lower-level margins.

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