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CA Foundation · Quantitative Aptitude · Differential and Integral Calculus

The demand function for a product is x = 60 − 3p, where x is the quantity demanded and p is the price in ₹. The price at which total revenue is maximum is:

Writing revenue as p(60 − 3p) = 60p − 3p², its derivative 60 − 6p equals zero at p = 10, and the second derivative is negative. So revenue is maximised at a price of ₹10.

  1. A₹10Correct
  2. B₹20
  3. C₹30
  4. D₹15

Explanation

Here p = (60 − x)/3 = 20 − x/3. Revenue R = px = 20x − x²/3. R' = 20 − 2x/3 = 0 gives x = 30, and R'' = −2/3 < 0, so it is a maximum. Price = 20 − 30/3 = ₹10. Check using R = p(60 − 3p) = 60p − 3p², whose derivative 60 − 6p = 0 gives p = 10. ₹20 is the price at zero quantity, not at maximum revenue.

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