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CMA Foundation · Fundamentals of Business Economics and Management · Economic and Business Environment

The 'triple bottom line' approach to measuring business performance evaluates a firm on which three dimensions?

The triple bottom line evaluates a firm on people, planet and profit, meaning its social impact, environmental impact and economic performance. It extends the traditional focus on financial profit alone, so sustainability is judged across all three areas rather than only on earnings.

  1. AProduction, marketing and finance
  2. BPeople, planet and profitCorrect
  3. CPrice, quality and delivery
  4. DRevenue, cost and tax

Explanation

The triple bottom line, associated with John Elkington, assesses social impact (people), environmental impact (planet) and economic results (profit). The other options list functional areas or operational measures, not sustainability dimensions.

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