ACCA Applied Knowledge · Management Accounting · Sampling methods
A company wants to survey its 4,000 registered customers. It holds a list of all 4,000 customers with their account numbers, from which names will be selected. In sampling terminology, this list is known as:
The list of all 4,000 registered customers is the sampling frame, because it is the complete list of population members from which sample items are selected. It is not the sample itself, which is only the chosen subset.
- AThe sampling frameCorrect
- BThe sample
- CThe sampling error
- DThe stratum
Explanation
The sampling frame is the list or source from which the sample is drawn and should cover every member of the population. The sample is only the items actually selected, so the list of all 4,000 is not the sample. Sampling error and stratum describe other concepts.
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