ACCA Applied Knowledge · Business and Technology · Leadership, management and supervision
A regional manager at Tolland plc wants every team in the group working towards a single plan under one head for activities that share the same objective, such as all the marketing campaigns for one product launch. Which Fayol principle is this?
This is unity of direction: one head and one plan for a set of activities that share the same objective. It keeps effort aligned, and it differs from unity of command, which is about each employee reporting to only one superior.
- AUnity of directionCorrect
- BDivision of work
- CCentralisation
- DRemuneration
Explanation
Unity of direction means one head and one plan for a group of activities with the same objective. It is about aligning efforts, whereas unity of command is about each employee having one boss. Division of work concerns specialisation.
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