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CA Intermediate · Financial Management and Strategic Management · Strategic Analysis: Internal Environment

Kaveri Auto Components analyses its activities and finds that inbound logistics, operations, outbound logistics, marketing and sales, and service are the activities that directly create and deliver its product, while procurement, technology development, HR management and firm infrastructure support them. In Porter's value chain, which activity group is correctly matched with its type?

Outbound logistics is a primary activity in Porter's value chain. The primary activities are inbound logistics, operations, outbound logistics, marketing and sales, and service, whereas procurement, technology development, HR management and firm infrastructure are support activities that assist them.

  1. ATechnology development is a primary activity
  2. BOperations is a support activity
  3. COutbound logistics is a primary activityCorrect
  4. DFirm infrastructure is a primary activity

Explanation

Porter's primary activities are inbound logistics, operations, outbound logistics, marketing and sales, and service. Procurement, technology development, HR management and firm infrastructure are support activities. Hence only outbound logistics as primary is correct.

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