CS Professional · Strategic Management and Corporate Finance · Competitive Positioning
Which of the following is a primary activity, rather than a support activity, in Porter's value chain?
Marketing and sales is a primary activity in Porter's value chain, alongside inbound logistics, operations, outbound logistics and service. Human resource management, procurement, technology development and firm infrastructure are support activities that assist all primary activities.
- AHuman resource management
- BProcurement
- CTechnology development
- DMarketing and salesCorrect
Explanation
Primary activities are inbound logistics, operations, outbound logistics, marketing and sales, and service. Human resource management, procurement, technology development and firm infrastructure are support activities.
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