Financial Management and Strategic Management · Management of Receivables
Credit Policy Variables and Credit Evaluation
Updated 4 October 2026 · Fact-checked
Credit policy has four variables: credit standards, credit period, cash discount and collection policy. Credit evaluation checks whether a customer deserves credit, using the 5 Cs (character, capacity, capital, collateral, conditions) and information from bank, trade and financial sources. Loosening policy raises sales but also raises costs and bad debts.
Understand Credit Policy Variables and Credit Evaluation
When you sell on credit, you lend money to your customer. A credit policy is the set of rules that decides who gets credit, for how long, on what discount and how you recover the money. The aim is not to cut bad debts to zero. The aim is to earn more from extra sales than the extra cost of funding receivables and losing money on defaults.
There are four credit policy variables:
- Credit standards: the minimum financial strength and creditworthiness a customer needs to get credit. Tight standards mean fewer customers, lower sales, lower bad debts and lower investment in receivables. Loose standards do the opposite.
- Credit period: the time allowed to pay, such as net 45 days. A longer period usually raises sales but also raises the average receivables and the funding cost. It also raises bad debts.
- Cash discount: a reduction for early payment, such as 2/10, net 45. It means 2% off if paid within 10 days, otherwise full payment in 45 days. It speeds up collections and cuts receivables, but it costs you the discount given.
- Collection policy: the steps you take to recover dues, such as reminders, calls, legal notice and stopping supplies. Strict collection cuts delays and bad debts but costs more and may upset customers.
Each variable trades off profit from extra sales against the cost of carrying receivables, collection cost, discount cost and bad debts. Exam questions ask you to explain this trade-off or to judge a change in one variable.
Credit evaluation is how you decide whether a customer meets your credit standards. The classic framework is the 5 Cs of credit: Character, Capacity, Capital, Collateral and Conditions. You gather the evidence from sources of credit information, then grade the customer and set a credit limit.
Some books also add a sixth C, Control or Currency. For CA Intermediate, learn the five and be ready to explain each in one or two lines.
Key rules to remember
- Credit terms notation
- a/b, net c means a% discount if paid within b days, otherwise full amount by day c
- Example: 2/10, net 45 means 2% discount within 10 days, full payment by day 45.
- Average receivables
- Average receivables = Credit sales per day × Average collection period
- Use credit sales, not total sales, unless told all sales are on credit. Use 360 or 365 days as the question states.
- Cost of carrying receivables
- Carrying cost = Investment in receivables × Required rate of return
- Investment in receivables is usually taken at cost (variable cost, or total cost as the question directs), not at sales value.
- Incremental analysis of a policy change
- Net benefit = Incremental contribution − Incremental bad debts − Incremental carrying cost − Incremental collection cost − Discount cost
- Accept the change only if net benefit is positive. Add or drop terms as the question gives them.
- Cost of giving up a cash discount (approximate)
- Cost = [Discount % ÷ (100 − Discount %)] × [360 ÷ (Credit period − Discount period)]
- Used to judge whether a discount is worth offering or taking.
How to solve Credit Policy Variables and Credit Evaluation questions
Use this method for both theory questions and numerical questions on credit policy.
- 1Read the question and identify which variable changes: standards, period, discount or collection effort. Note what else is given, such as the required return.
- 2For theory, define the variable, state the effect of loosening and tightening on sales, receivables, bad debts and cost, and give a conclusion.
- 3For numbers, list the current and proposed positions side by side: sales, contribution, average collection period, bad debts.
- 4Compute the incremental contribution from extra sales using the contribution margin or variable cost ratio given.
- 5Compute average receivables under each policy, convert to investment at cost if the question says so, and find the extra carrying cost at the required return.
- 6Add the incremental bad debts, collection cost and discount cost. Discount cost is discount % × sales taking the discount.
- 7Find net benefit as incremental contribution minus all incremental costs.
- 8State the decision clearly: adopt if net benefit is positive, reject if negative. For credit evaluation questions, name the 5 Cs or the information source and tie each to the customer in the case.
Quickest way: Incremental profit in one pass
When to use it: Use this for 5-7 mark numerical questions and for MCQs asking which policy is better or what a term means.
- For MCQs, recall the direction: looser standards or longer period means higher sales, higher receivables and higher bad debts. A discount means lower receivables but a cost. Eliminate options that break this logic.
- For the 5 Cs, match keywords: willingness to pay is Character, ability to repay from cash flows is Capacity, net worth is Capital, security offered is Collateral, economic climate is Conditions.
- For written answers, draw a two-column table with Present and Proposed, then a third column for the difference. Show each line so you earn step marks.
- Work only on the incremental figures. Ignore items that do not change.
- Write the decision line at the end with the net benefit figure.
Common mistakes in Credit Policy Variables and Credit Evaluation
Valuing the investment in receivables at sales value
Students multiply average collection period by sales and stop there.
Fix: Convert to cost (variable cost or total cost, as directed) before applying the required return, because only the cost is actually blocked.
Charging bad debts or carrying cost on the whole sales, not the incremental part
Students forget that the existing policy already has these costs.
Fix: Take the difference between proposed and present for every cost line.
Mixing up credit standards and credit period
Both are described as loosening credit.
Fix: Standards decide who gets credit. Period decides how long they get. Write this one-line distinction in your answer.
Treating the cash discount as pure gain
Faster collection looks attractive.
Fix: Deduct the discount cost on the sales that take it and compare it with the saving in carrying cost and bad debts.
Listing the 5 Cs without explaining them
Students memorise names only.
Fix: Give one line for each C and, if a case is given, apply it to the customer facts.
Using the wrong day count
Students default to 365 or 360 without reading.
Fix: Use the number of days stated in the question. If none is stated, state your assumption in the answer.
Worked examples
Example 1
A firm sells 20,000 units a year at ₹100 each, all on credit with an average collection period of 30 days. Variable cost is ₹60 per unit. It plans to extend the credit period so that sales rise by 5,000 units and the average collection period becomes 45 days. Bad debts rise from 1% to 2% of total sales. Required return is 20%. Use 360 days and take investment in receivables at variable cost. Should it change the policy?
Show the solution
- Present sales = 20,000 × ₹100 = ₹20,00,000. Proposed sales = 25,000 × ₹100 = ₹25,00,000.
- Incremental contribution = 5,000 × (₹100 − ₹60) = ₹2,00,000.
- Present variable cost = 20,000 × ₹60 = ₹12,00,000. Proposed variable cost = 25,000 × ₹60 = ₹15,00,000.
- Present investment = ₹12,00,000 × 30 ÷ 360 = ₹1,00,000. Proposed investment = ₹15,00,000 × 45 ÷ 360 = ₹1,87,500.
- Incremental investment = ₹87,500. Incremental carrying cost = 20% × ₹87,500 = ₹17,500.
- Present bad debts = 1% × ₹20,00,000 = ₹20,000. Proposed bad debts = 2% × ₹25,00,000 = ₹50,000. Incremental bad debts = ₹30,000.
- Net benefit = ₹2,00,000 − ₹17,500 − ₹30,000 = ₹1,52,500.
Answer: Net benefit is ₹1,52,500, which is positive. The firm should extend the credit period.
Example 2
A company has annual credit sales of ₹36,00,000 and an average collection period of 60 days. It offers terms 2/10, net 60. It expects 50% of sales to take the discount, paying on day 10, and the rest to pay on day 60. Required return is 15%. Use 360 days. No cost data is given, so, as a simplification for this question only, take investment in receivables at sales value. Normally you would use cost, as the page's formulas say. Bad debts and collection costs do not change. Is the discount worth offering?
Show the solution
- Present investment = ₹36,00,000 × 60 ÷ 360 = ₹6,00,000.
- New average collection period = (50% × 10) + (50% × 60) = 35 days.
- New investment = ₹36,00,000 × 35 ÷ 360 = ₹3,50,000.
- Reduction in investment = ₹6,00,000 − ₹3,50,000 = ₹2,50,000.
- Saving in carrying cost = 15% × ₹2,50,000 = ₹37,500.
- Discount cost = 2% × 50% × ₹36,00,000 = ₹36,000.
- Net benefit = ₹37,500 − ₹36,000 = ₹1,500.
Answer: Net benefit is ₹1,500, which is positive but very small. The discount is marginally worth offering. A higher required return would increase the saving. A required return below 14.4% (₹36,000 ÷ ₹2,50,000) or a larger discount cost per rupee of sales would make it unattractive. Valuing investment at sales value is an exam-specific simplification; with cost data, the saving would be smaller.
Exam tips
- In theory answers, use the headings credit standards, credit period, cash discount and collection policy, and give effect on sales, receivables and bad debts for each.
- For the 5 Cs, write the name and a one-line meaning for each. If a case is given, link each C to a fact in it.
- Always state the day basis (360 or 365) and whether investment is at sales or cost value. Follow the question's instruction.
- Present numerical answers in an incremental table and end with a clear accept or reject line.
- Know the sources of credit information: financial statements, bank references, trade references, credit rating agencies, the firm's own past experience and credit bureaus.
Practice questions from Management of Receivables
- Nair Pharma has annual credit sales of ₹90,00,000. Trade receivables were ₹10,00,000 at the start of the year and ₹20,00,000 at the end. Usi…
- Kapoor Ltd currently has credit sales of ₹60,00,000, with variable cost at 70% of sales, bad debts of 2% of sales and average collection per…
- Dhruv Pipes had total sales of ₹30,00,000 for the year, of which ₹24,00,000 were credit sales. Debtors were ₹3,00,000 at the start of the ye…
- A firm uses factoring on a without-recourse basis. Which statement best describes the position?
- A firm uses factoring on a without-recourse basis. Which statement about this arrangement is correct?
Credit Policy Variables and Credit Evaluation in other exams
The same ground in other exams, if you are preparing for more than one or want another angle on it.
Credit Policy Variables and Credit Evaluation: frequently asked questions
What are the 5 Cs of credit?
They are Character, Capacity, Capital, Collateral and Conditions. Character is willingness to pay, Capacity is ability to repay from cash flows, Capital is financial strength, Collateral is security offered, and Conditions are the economic and industry environment.
What is the difference between credit standards and credit period?
Credit standards decide which customers qualify for credit. Credit period decides how many days they get to pay. You can keep standards tight and still give a long period to good customers.
What does 2/10, net 30 mean?
It means the customer gets a 2% discount if payment is made within 10 days. Otherwise, the full amount is due within 30 days.
Where does a firm get credit information about a customer?
Common sources are the customer's financial statements, bank references, trade references from other suppliers, credit rating agencies, credit bureaus and the firm's own sales and collection records.