CA Intermediate · Financial Management and Strategic Management · Strategy Implementation and Evaluation
Aarav Foods adopted a cost leadership strategy but found that its employees resist the new standardised processes and the firm's informal, relationship-driven culture clashes with the strategy. Management decides to reshape shared values, beliefs and norms so that they support the strategy. Which implementation issue is being addressed?
Management is addressing the fit between organisational culture and strategy. Culture comprises shared values, beliefs and norms, and when it clashes with a chosen strategy, employee resistance undermines implementation. Reshaping culture to support the strategy is therefore the issue, not resource allocation, budgeting or creating business units.
- AMatching organisational culture to strategyCorrect
- BResource allocation across divisions
- CDesigning a functional budget
- DSetting up a strategic business unit
Explanation
Shared values, beliefs and norms make up organisational culture. When culture conflicts with strategy, implementation suffers, so management must align culture with the strategy. Resource allocation, budgeting and SBU creation deal with funding and structure, not with values and norms.
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