CA Intermediate · Financial Management and Strategic Management · Introduction to Strategic Management
Asian Paints is deciding whether to enter the home-décor services market. The board is committing large resources, the decision will be hard to reverse, and it will shape the firm's long-term scope. Which characteristic of strategic decisions does this scenario chiefly illustrate?
The scenario shows that strategic decisions carry major resource implications and are not easily reversed. Entering a new market commits large funds, affects long-term scope and cannot be undone cheaply. Routine, single-department or short-term matters are operational in nature and do not fit this situation.
- AThe decision is routine and can be delegated to supervisors
- BThe decision has major resource implications and is not easily reversibleCorrect
- CThe decision concerns only a single functional department
- DThe decision has an immediate, short-term payoff
Explanation
Strategic decisions involve large resource commitment, affect long-term scope and are difficult to reverse. The scenario states each of these features. Routine delegation, single-department focus and short-term payoff are features of operational decisions, so they are wrong.
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