CMA Foundation · Fundamentals of Business Economics and Management · Decision-making - Types and Process
In the rational decision-making process, which step comes immediately after the manager has identified and defined the problem?
After the problem is identified and defined, the manager develops possible alternatives. Only when several courses of action are available can they be evaluated and compared, so selection, implementation and follow-up all come later in the process.
- ASelecting the best alternative
- BDeveloping possible alternativesCorrect
- CImplementing the decision
- DFollowing up and evaluating results
Explanation
The standard sequence is: identify the problem, develop alternatives, evaluate alternatives, select the best one, implement, then follow up. Once the problem is defined, the manager must generate possible courses of action. Selecting the best alternative cannot happen before alternatives exist.
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