CMA Foundation · Fundamentals of Business Economics and Management · Decision-making - Types and Process
Ananya Textiles must choose a supplier. She decides that cost, delivery time and quality matter, and assigns them weights of 5, 3 and 2 respectively. Under this approach, which step of the decision-making process is she performing?
She is identifying decision criteria and allocating weights to them. In the rational process, a manager first decides what factors matter and how important each is, so that alternatives can later be evaluated and compared against these weighted criteria.
- AIdentifying decision criteria and allocating weights to themCorrect
- BImplementing the decision
- CEvaluating the results of the decision
- DDefining the problem
Explanation
Identifying the criteria relevant to the decision and weighting them by importance is a distinct step in the rational model, done before alternatives are analysed. Ananya has not yet implemented or evaluated anything, and the problem (choosing a supplier) was already defined.
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