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CFA Level I · CFA Level I Exam · Relative Value Equity Valuation Approaches

Price-to-sales is most likely preferred over price-to-earnings when the company being valued:

P/S is most useful when a company has volatile or temporarily negative earnings. Sales are less volatile than earnings and rarely negative, so the multiple remains meaningful when P/E is not. Revenue manipulation is a weakness of P/S, not an advantage.

  1. Ahas volatile or temporarily negative earnings.Correct
  2. Bhas stable margins and positive earnings.
  3. Creports revenue that is easily manipulated.

Explanation

Sales are less volatile and rarely negative, so P/S is meaningful when earnings are negative or erratic. A downside is that P/S ignores cost structure, and revenue recognition can be manipulated, which is a weakness not a reason to prefer it.

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