CA Intermediate · Financial Management and Strategic Management · Strategy Implementation and Evaluation
Tanishq Textiles has decided to enter the ready-to-wear segment. Before the launch, the CEO asks the team to set up the sequence of tasks, assign responsibility to each department and fix a timetable for completing each step. Which strategy implementation activity does this most directly represent?
This is project implementation. Project implementation covers setting up a new venture by defining the sequence of tasks, assigning departmental responsibility and fixing timelines. The other options deal with regulatory procedures, distribution of resources, or organisational design, none of which is the main focus of the CEO's request.
- AProject implementationCorrect
- BProcedural implementation
- CResource allocation
- DStructural implementation
Explanation
Project implementation deals with setting up the organisation for a new venture: it covers developing the sequence of tasks, assigning responsibilities and timetabling. Procedural implementation concerns regulatory approvals and compliance, resource allocation concerns distributing funds and people, and structural implementation concerns organisational design.
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