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NISM Certifications · NISM-Series-XV: Research Analyst · Fundamentals of Research

Which type of research data is a company's annual report, as used by a research analyst studying the company's performance?

An annual report is secondary data published by the company. The analyst did not collect it first-hand; it was already compiled and released. Primary data would come from the analyst's own interviews, site visits or surveys, which generate new information directly.

  1. APrimary data collected by the analyst through a management interview
  2. BSecondary data published by the companyCorrect
  3. CPrimary data generated by the analyst's own survey
  4. DUnstructured data from social media only

Explanation

Annual reports are information already compiled and published by the company, so for the analyst they are secondary data. Primary data is gathered first-hand, for example through interviews or surveys conducted by the analyst.

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