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CMA Foundation · Fundamentals of Business Laws and Business Communication · Use of Graphics and References for Business Communication

A marketing manager at an Indian FMCG firm wants to show how a single month's total sales of Rs 50 lakh is divided among five product lines, with each product's share shown as a part of the whole. Which graphic is most suitable?

A pie chart is most suitable because it shows each product line's share as a slice of the total monthly sales. Line graphs show trends over time, scatter diagrams show relationships between variables, and Gantt charts schedule project tasks, so they do not display parts of a whole.

  1. APie chartCorrect
  2. BLine graph
  3. CScatter diagram
  4. DGantt chart

Explanation

A pie chart displays the proportion of each component as a slice of a whole, which suits the division of total sales among product lines. A line graph is better for trends over time, and a scatter diagram shows the relationship between two variables. A Gantt chart is used for project scheduling.

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