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CMA Foundation · Fundamentals of Business Laws and Business Communication · Use of Graphics and References for Business Communication

Which of the following is an advantage of using graphics in business communication?

Graphics help readers retain information longer than plain text alone, because visual presentation attracts attention and makes patterns easier to remember. The other claims are overstated, since graphics can still be misread, may need time and cost to prepare, and do not suit every message.

  1. AThey help in retaining information longer than plain text aloneCorrect
  2. BThey eliminate all possibility of misinterpretation
  3. CThey cost nothing to prepare in any situation
  4. DThey are suitable for every type of message without exception

Explanation

Visuals improve attention, understanding and memory. They can still be misread, take effort or cost to prepare, and are not suitable for every message, so the other statements are overstated.

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