ACCA Applied Knowledge · Business and Technology · Review and appraisal of individual performance
A manager rates all of her team members as 'good' because she wants to avoid disagreements and does not want to damage working relationships. Which appraisal problem does this best illustrate?
This is central tendency. The manager gives everyone similar, middle-range ratings to avoid conflict, so the appraisal fails to distinguish between strong and weak performers. The halo effect differs because it involves one positive trait influencing the rating of all other aspects of a person's performance.
- ACentral tendencyCorrect
- BHalo effect
- CRecency effect
- DContrast effect
Explanation
Rating everyone as average or 'good' to avoid conflict is central tendency, where ratings cluster around the middle of the scale. The halo effect involves one trait colouring all other judgements about a person, which is not what is described.
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