CSEET · Business Communication · Communication
A manager writes: "Please send the sales report by 5 p.m. on Friday, 14 March, as the board meets on Saturday morning." Which of the 7 Cs is best illustrated by the specific deadline and the reason for it?
The message illustrates concreteness. Concreteness means giving specific facts, dates and figures rather than vague statements. The exact deadline of 5 p.m. on Friday, 14 March and the stated reason leave no doubt about what is expected, which is exactly what this principle requires.
- AConcretenessCorrect
- BCourtesy
- CConsideration
- DConciseness
Explanation
Concreteness means using specific facts, figures and dates instead of vague wording. The exact time, date and reason make the request definite. Conciseness concerns brevity, not specificity, so it is not the best fit here.
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