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CMA Foundation · Fundamentals of Business Laws and Business Communication · Intercultural and International Business Communication

Which step is most appropriate for a Mumbai firm to overcome cultural barriers before negotiating with a German client?

The firm should research the German client's business etiquette and communication style beforehand. Cultural awareness reduces misunderstandings about punctuality, formality and directness. Assuming shared norms, using slang or avoiding written confirmation would increase the chance of miscommunication in international negotiations.

  1. AAssume the client shares Indian norms about time and formality
  2. BResearch the client's business etiquette and communication style beforehandCorrect
  3. CUse humour and slang to build quick rapport
  4. DAvoid any written confirmation of discussions

Explanation

Learning the other party's etiquette, punctuality and style reduces misunderstanding. Assuming shared norms, using slang and skipping written confirmation each increase the risk of miscommunication.

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