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CMA Foundation · Fundamentals of Business Laws and Business Communication · Internet-based Business Communication

A manufacturing firm wants to hold a quarterly review with its dealers in Pune, Delhi and Chennai without travel, where all can see slides and speak with each other live. Which tool is most appropriate?

A web-based video conference with screen sharing is most appropriate, because it lets dealers in different cities see the slides and talk to each other in real time. Newsletters and podcasts are one-way, and discussion boards are not live.

  1. AA newsletter e-mailed to all dealers
  2. BA web-based video conference with screen sharingCorrect
  3. CA discussion board with replies posted over weeks
  4. DA podcast uploaded for later listening

Explanation

Live two-way interaction plus slide display requires video conferencing with screen sharing. A newsletter and podcast are one-way, and a discussion board is asynchronous, so it is not a live review.

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