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CMA Foundation · Fundamentals of Business Laws and Business Communication · Intercultural and International Business Communication

A Mumbai-based textile exporter sends an email to a buyer in Germany. Which practice best supports clear international business communication?

Using simple, precise language and avoiding culture-specific idioms is best in international communication. Receivers may not share the sender's language background, so slang, idioms and internal abbreviations can be misunderstood, while plain wording lowers ambiguity and the risk of errors across cultures.

  1. AUsing local slang and idioms to build rapport
  2. BUsing simple, precise language and avoiding culture-specific idiomsCorrect
  3. CWriting long sentences to show formality
  4. DUsing abbreviations known only within the exporter's firm

Explanation

Readers of a second language may misread idioms, slang and internal abbreviations. Simple and precise wording reduces ambiguity. Long sentences make translation harder, so they do not help clarity.

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