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CMA Foundation · Fundamentals of Business Laws and Business Communication · Intercultural and International Business Communication

An Indian exporter in Surat sends a letter to a buyer in Germany stating 'Delivery will be made at the earliest.' The buyer wants a firm date for planning. Which feature of effective international communication has the exporter neglected?

The exporter has neglected clarity and precision. The phrase 'at the earliest' is vague and may be interpreted differently by a foreign buyer. In international communication, specific dates and details avoid misunderstanding, especially when the receiver's culture values exact scheduling and planning.

  1. AUse of a formal salutation
  2. BClarity and precision in the messageCorrect
  3. CUse of graphics in the letter
  4. DSending the letter by courier

Explanation

'At the earliest' is vague and can be read differently across cultures, particularly where punctuality and exact dates are valued. Giving a specific date makes the message clear and precise. The other options do not address the vagueness of the message.

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