CSEET · Business Communication · Communication
Ananya, a manager at an Indian firm, wants to announce a sudden change in office timings to 400 employees spread across three cities within minutes. Which medium best meets the need for speed and wide reach?
A company-wide email or instant message is best, because it reaches employees in all cities within minutes at almost no cost. Notice boards, postal circulars and house magazines are either location-limited or slow and cannot meet an urgent announcement.
- AA notice pinned on the head-office board
- BA circular sent by post to each branch
- CA company-wide email or instant messageCorrect
- DA printed house magazine
Explanation
Email or instant messaging reaches all locations almost instantly. A notice board covers only one location, post is slow, and a house magazine is periodic, so none suits an urgent announcement.
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