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CMA Foundation · Fundamentals of Business Laws and Business Communication · Features of Effective Business Communication

Meera, a finance executive at Kapoor Traders, replaces the sentence 'In view of the fact that the payment has not been received by us up to this point in time' with 'As we have not received the payment yet'. Which principle of effective communication has she applied?

She has applied conciseness. By cutting wordy phrases and keeping the same meaning, the sentence becomes shorter and quicker to read. Concreteness would require adding specific facts such as amounts or dates, and consideration would concern the receiver's viewpoint, neither of which was done here.

  1. AConsideration
  2. BConcisenessCorrect
  3. CConcreteness
  4. DCorrectness

Explanation

She removed unnecessary words while keeping the meaning unchanged. That is conciseness, which means saying what is needed in the fewest words without losing completeness. Concreteness would need specific facts such as amounts or dates, which she did not add.

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