Skip to content

CMA Foundation · Fundamentals of Business Laws and Business Communication · Do's and Don'ts of Communication through Social Media

An employee of Sharma & Co. wishes to share an opinion about a government policy on a personal social media account, while the firm's name appears in the profile bio. Which course of action best follows good practice?

The employee should state that the views are personal, not the firm's, and keep the tone respectful. Where the employer is identifiable, a disclaimer separates individual opinion from official position, whereas using the official handle or disclosing client data would be improper.

  1. AState the opinion strongly, since personal accounts are never linked to the employer
  2. BPost the opinion from the firm's official handle for greater reach
  3. CShare confidential client data to support the opinion
  4. DClarify that the views are personal and not those of the firm, and keep the tone respectfulCorrect

Explanation

When an affiliation is visible, a disclaimer that views are personal and a respectful tone separate individual opinion from the firm's position. The belief that personal accounts are never linked is wrong, because the bio ties the employee to the firm. Using the official handle or revealing client data breaches professional norms.

Did you get it right without looking?

One question tells you little. A timed set on Do's and Don'ts of Communication through Social Media shows your real accuracy, how long you take and where you lose marks.

Practise Do's and Don'ts of Communication through Social MediaFree diagnostic mock

More Do's and Don'ts of Communication through Social Media questions