CMA Foundation · Fundamentals of Business Laws and Business Communication · Intercultural and International Business Communication
During negotiations, a Japanese manager, from a high-context culture, says 'This will be difficult' in response to a proposal from Mr. Sharma. This most likely signals:
In a high-context culture such as Japan, 'This will be difficult' usually works as a polite, indirect refusal or strong reservation. People avoid a blunt 'no' to maintain harmony and face, so the listener must read the implied meaning rather than the literal words.
- AA literal statement that the task is only technically hard
- BA polite indirect refusal or serious reservationCorrect
- CA clear acceptance with a minor condition
- DA request for a lower price only
Explanation
High-context communicators avoid a blunt 'no' to preserve harmony and face, using indirect phrases. Taking it literally, as in the first option, misses the implied meaning. Nothing in the remark suggests acceptance or a price request.
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