CMA Foundation · Fundamentals of Business Laws and Business Communication · Do's and Don'ts of Communication through Social Media
Priya, a CMA working for a listed manufacturer, wants to share a link on her personal LinkedIn profile about her employer's new plant. Which approach aligns best with the do's of professional social media use?
Priya should share only information the company has already made public and, where relevant, clarify that opinions are her own. Disclosing unpublished profits or confidential processes breaches confidentiality, and using a fake identity damages honesty and accountability in professional communication.
- AShare the plant's exact upcoming quarterly profit figures to attract interest
- BShare only information already made public by the company and state that views are her own where relevantCorrect
- CShare internal photos of the plant's confidential production process
- DPost anonymously using a fake profile to avoid accountability
Explanation
Employees should share only information that is already public and be clear that personal views are their own. Unpublished financial figures and confidential processes breach confidentiality, and fake profiles undermine honesty and accountability.
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