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CMA Foundation · Fundamentals of Business Laws and Business Communication · Do's and Don'ts of Communication through Social Media

Before posting a company announcement on its official LinkedIn page, a team member verifies the figures and the source of the information. Which do of social media communication does this action best illustrate?

Verifying figures and sources before posting illustrates ensuring accuracy and credibility of content. Because information spreads rapidly online and errors are difficult to withdraw, professionals confirm facts first to protect the organisation's reputation and avoid misleading stakeholders.

  1. AEnsuring accuracy and credibility of the content before postingCorrect
  2. BIncreasing posting frequency to improve reach
  3. CUsing informal slang to appear friendly
  4. DTagging as many unrelated users as possible

Explanation

Checking figures and sources is about accuracy and credibility. Misinformation spreads quickly online and is hard to retract, so verifying content before posting is a core do. The other options are not what verification represents.

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