CMA Foundation · Fundamentals of Business Laws and Business Communication · Types of Business Communication
Which of the following is an example of external business communication?
A quotation sent to a prospective customer of another firm is external communication, because it passes between the business and an outside party. Memos, staff notices and branch reports to head office are all exchanged within the same organisation, so they are internal communication.
- AA memo from a production manager to the stores department
- BA quotation sent by Sharma Traders to a prospective customer in another firmCorrect
- CA notice on the staff notice board about a holiday
- DA report from a branch manager to the head office of the same company
Explanation
External communication is exchanged between the organisation and outside parties such as customers, suppliers, banks and government. A quotation to a prospective customer crosses the organisational boundary. The other three options all take place between members or units of the same organisation.
Did you get it right without looking?
One question tells you little. A timed set on Types of Business Communication shows your real accuracy, how long you take and where you lose marks.
More Types of Business Communication questions
- A company wants to improve upward communication so that management learns about shop-floor problems early. Which measure would be most direc…
- Mehta Textiles wants to build goodwill with the local community by issuing a press release on its new tree-planting drive. Which statement a…
- At Sundaram Textiles, employees learn about a rumoured plant relocation from colleagues at the canteen well before the management issues any…
- A manager must inform a supplier of a sensitive price dispute. She first phones the supplier to discuss it and then sends an email summarisi…
- The accounts manager of a Pune firm sends a cost report directly to the marketing manager of the same firm, who is at the same level in a di…
- Which of the following is a recognised feature of informal communication in an organisation?