CMA Foundation · Fundamentals of Business Laws and Business Communication · Types of Business Communication
Which of the following is an example of external communication for a company such as Kaveri Foods Ltd?
A quotation sent to a wholesale customer is external communication because the recipient is outside the company. External communication links the firm with customers, suppliers, banks or authorities, whereas memos, staff notices and internal reports circulate only among the firm's own people.
- AA memo from the production manager to the store keeper
- BA quotation sent to a wholesale customer in PuneCorrect
- CA notice on the staff board about a holiday
- DA report from the accounts section to the finance manager
Explanation
External communication takes place between the organisation and outsiders like customers, suppliers, banks and government. A quotation to a wholesale customer goes outside the firm. The other options are exchanges between staff or sections inside the company.
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