CMA Foundation · Fundamentals of Business Laws and Business Communication · Process of Communication
Mr. Iyer sends a sales target by WhatsApp to his team. No one replies, and he assumes everyone understood. Which element is missing, and what is the consequence?
Feedback is missing. The sender, message and channel are present, but without any response from the team Mr. Iyer cannot confirm that the target was understood as intended, so the communication loop is incomplete.
- AMessage; the team cannot know the target
- BChannel; the text cannot reach the team
- CFeedback; he cannot confirm the message was understood as intendedCorrect
- DSender; the communication has no source
Explanation
The message, channel and sender all exist, since the text was sent. What is absent is the receivers' response, so Mr. Iyer cannot verify understanding. Without feedback the loop remains incomplete and communication effectiveness is unknown.
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